Developing a data strategy and delivering it

DWP Digital has launched a new Chief Data Office, to move towards using data more strategically and improve the customer experience for millions of people who access DWP services each year.
DWP Digital has launched a new Chief Data Office, to move towards using data more strategically and improve the customer experience for millions of people who access DWP services each year.
For a website or digital service to meet its targets, it's important that teams can use the data they gather in meaningful ways. And digital teams have access to a lot of data. This can be qualitative, like user survey …