My first 6 months as Head of Digital Performance Analytics
...to stay close to. We gained some new customers too, as for the first time there was interest in users’ activity in the run -up to claiming UC. Some active...
...to stay close to. We gained some new customers too, as for the first time there was interest in users’ activity in the run -up to claiming UC. Some active...
...department will be challenging. But at the same time the user needs statements indicate that users wish to obtain relevant information "so that I don’t get into debt or miss...
...and built personas, representing clusters of people who exhibit similar motivations and behaviour patterns. If you’re interested in how to use Activity Theory to build personas, we will be writing...
...sessions, DataConnect21 is a place for beginners too. From those with a casual interest in getting moving with their first data project, to simply wanting to find out how to...
...that will complete the registration for them, however there is insufficient evidence to support decisions made around this provision. The assisted digital support does not incorporate digital inclusion approaches. Recommendation:...
...place to measure where bottlenecks are occurring in the process. Focusing on these metrics will support more data-driven design decisions in future iterations. Recommendations User needs The main focus of...
...service standard. GDS are very pleased to be adding a digital service to GOV.UK that is on track to demonstrate it is so good users will prefer to use it....
...the ‘Inquiring Citizen’). Opportunities should also be explored to do more user-testing outside of lab conditions and constraints, including accessibility testing. There have been issues with recruiting permanent staff into...
...and the clear understanding of how the service needs to improve in an iterative way, based on further user research and testing. Recommendations As the service moves into the next...
...support provision with an in-house team) which the panel thought showed clear direction in terms of ownership of the service. Recommendation: the approach to a more in-house team is absolutely...